Retailers today must balance two priorities: delivering dynamic, digitally connected in-store experiences, while maintaining operational efficiency against volatile economics and ongoing margin pressure. Achieving both requires the right combination of technology––applied both behind and in front of the counter––and a clear strategic vision to create physical spaces that meet the rising expectations of today’s shoppers.
Outlet Village Sofia has partnered with Vemco Group to establish Bulgaria’s first fully data-driven outlet village – setting a new benchmark for retail analytics and visitor intelligence in the region.
The digital signage industry is entering 2026 with unprecedented momentum and transformation. Valued at approximately $29 billion in 2025, the global market is projected to nearly double to $58 billion by 2035 – clear evidence of its expanding strategic role across industries. At the same time, managing a growing network of screens can feel like…
As we dive into 2026, customer experience becomes one of businesses’ main priorities. One crucial aspect of achieving exceptional customer satisfaction is effective queue management. The traditional queuing system is considered tedious and inefficient. However, today’s technologies are revolutionising the way businesses manage queues and enable them to deliver seamless service experiences. At the heart…
2025 marked a growing adoption of AI chatbots, such as ChatGPT and Perplexity. This adoption is expected to triple over the next four years. Advances across different fields, powered by AI, show that this technology is here to stay.
CX leaders face a familiar challenge: Despite years of journey mapping, results are still inconsistent, slow to scale, and hard to tie to business outcomes. Forrester’s Buyer’s Guide: Customer Journey Management Platforms, 2026, based on interviews with 30 buyers from organizations across industries and maturity levels, shows why that’s changing and what executives need to…
Digital analytics solutions have evolved far beyond simple web tracking. Today, they provide a holistic view of customer behavior across websites and apps, uncover UX/UI issues, track product feature adoption, and ultimately help improve digital experiences and drive business outcomes. As you prepare for buying digital analytics solutions in 2026, choosing the right one is…
CMOs are under increasing pressure to deliver measurable growth in 2026, despite budget constraints, evolving AI capabilities, and rapidly shifting customer behavior.
Every queue tells a story about demand, timing, and human behavior. A story about when and why people show up and what happens when they do. Most organizations only hear that story after it’s over, when something went wrong and they start analyzing where the bottlenecks appeared and how long people waited. But by then…
Companies that invest in strong governance over the technology show higher valuations and revenue, in addition to safer operations.
